Overview

I led creative production for the Chan Zuckerberg Initiative’s 2022 Annual Letter video, a flagship executive communication featuring the organization’s founders.

The project required narrative clarity, close coordination, and a production plan designed to make the most of a limited filming window.

Role

Partnered with Brand and Executive Communications to shape the narrative, coordinate production logistics, prepare the filming environment, manage scheduling constraints, and support delivery of a polished executive story.

Behind the Scenes

With only a brief filming window available, the quality of the final production depended on careful preparation.

I helped align scripting, room setup, stakeholder approvals, security protocols, scheduling, and production logistics before filming began. That preparation allowed the team to work quickly while maintaining a calm, efficient set.